FITRIANINGSIH; AISYAH SIREGAR. ANALYSIS OF ONLINE AND OFFLINE SHOPPING PREFERENCES ON GENERATION Z CONSUMER BEHAVIOR. Journal of Accounting Research, Utility Finance and Digital Assets, [S. l.], v. 4, n. 2, 2025. DOI: 10.5281/zenodo.22022435. Disponível em: https://jaruda.id/index.php/go/article/view/405. Acesso em: 21 aug. 2026.