RADHA CHAIRUNNISYA; HERIYANA; SYAMSUL BAHRI; CHALIRAFI. THE INFLUENCE OF SOCIAL MEDIA MARKETING ON PURCHASE INTENTION MEDIATED WITH BRAND AWARENESSAND CONSUMER BRAND ENGAGEMENT. Journal of Accounting Research, Utility Finance and Digital Assets, [S. l.], v. 5, n. 2, p. 1843–1853, 2026. DOI: 10.5281/zenodo.22789457. Disponível em: https://jaruda.id/index.php/go/article/view/418. Acesso em: 22 oct. 2026.