LOLA DWI ANTIKA; AUSTIN ALEXANDER PARHUSIP. THE ROLE OF DIGITAL MARKETING, ENTREPRENEURIAL COMPETENCE AND MARKET ORIENTATION IN ENHANCING MARKETING PERFORMANCE DEVELOPMENT AMONG MSMES IN MEDAN CITY (A CASE STUDY OF MSMES ASSISTED BY THE MEDAN CITY COOPERATIVE). Journal of Accounting Research, Utility Finance and Digital Assets, [S. l.], v. 4, n. 4, p. 2567–2579, 2026. Disponível em: https://jaruda.id/index.php/go/article/view/502. Acesso em: 8 oct. 2026.