Rizkan Pratama, Mariyudi, Syamsul Bahri, Muchsin. UNDERSTANDING VIRTUAL ITEM PURCHASE INTENTION IN ROBLOX: THE MEDIATING EFFECT OF TRUST ON INFLUENCER ENDORSEMENT, IMMERSIVE EXPERIENCE, AND USER-GENERATED CONTENT. JARUDA [Internet]. 2026 Aug. 22 [cited 2026 Sep. 7];5(2):1986-98. Available from: https://jaruda.id/index.php/go/article/view/429